_________________________ innovations do not alter significantly ...

[rayancarla1]

___________________ ______ innovations do not alter significantly consumer behavior, but they represent a change in the consumption pattern.
 Fill in the blank(s) with correct word

Question 2

Research indicates that fear appeals that evoke guilt, regret, or challenge are ineffective in influencing consumers.
 
 Indicate whether the statement is true or false

[Kedrick2014]

Answer to Question 1

Dynamically continuous

Answer to Question 2

False

[rayancarla1]

YES! Correct, THANKS for helping me on my review

[Mochi]

Great answer, keep it coming