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Author Question: Fourlotts Corp, a safety equipment manufacturer, sends brochures of its latest safety equipment to ... (Read 116 times)

V@ndy87

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Fourlotts Corp, a safety equipment manufacturer, sends brochures of its latest safety equipment to neighborhoods where theft or robbery is highly prevalent. In this scenario, Fourlotts Corp is:
 A) organizing white sales.
  B) organizing sales promotions.
  C) determining consumer satisfaction with the attributes of a product.
  D) selecting a target market from among numerous segments.
  E) acting as policy makers.

Question 2

Identify the term that describes the message moving through a channel and subjected to the influence of extraneous and districting stimuli which interfere with the intended accurate reception of the message.
 a. Noise
  b. Feedback
  c. Space
  d. Disarray



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bookworm410

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Answer to Question 1

D

Answer to Question 2

A





 

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