« previous next »

Author Question: Opel's two-year contract to market its automobiles to AOL customers is an example of a a. franchise ... (Read 63 times)

daltonest1984

  • Hero Member
  • *****
  • Posts: 536
on: Jun 29, 2018
Opel's two-year contract to market its automobiles to AOL customers is an example of a
 a. franchise agreement c. distribution alliance
  b. marketing alliance d. joint venture

Question 2

Which of the following is a way to get rid of an offering temporarily?
 A) Finding a new use for the offering
  B) Lending the offering
  C) Throwing away the offering
  D) Sending the offering to a recycling center
  E) Giving the offering away


britb2u

  • Sr. Member
  • ****
  • Posts: 331
Reply #1 on: Jun 29, 2018
Answer to Question 1

B
Opel, the German subsidiary of GM signed a two-year contract to market its automobiles to AOL subscribers in Germany by informing users about Opel and directing them to the Opel web site. This is an example of a marketing alliance. Because AOL is not responsible for selling the cars or transporting the cars to the customer, it is not a distribution alliance.

Answer to Question 2

B


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

Human stomach acid is strong enough to dissolve small pieces of metal such as razor blades or staples.

Did you know?

On average, someone in the United States has a stroke about every 40 seconds. This is about 795,000 people per year.

Did you know?

Nearly all drugs pass into human breast milk. How often a drug is taken influences the amount of drug that will pass into the milk. Medications taken 30 to 60 minutes before breastfeeding are likely to be at peak blood levels when the baby is nursing.

Did you know?

Cancer has been around as long as humankind, but only in the second half of the twentieth century did the number of cancer cases explode.

Did you know?

Methicillin-resistant Staphylococcus aureus or MRSA was discovered in 1961 in the United Kingdom. It if often referred to as a superbug. MRSA infections cause more deaths in the United States every year than AIDS.

Methicilli ...
On May 15, 1916, after deliberating for one hour, an all-white jury in Waco, Texas, found seventeen- On May 15, 1916, after deliberating for one hour, an all-white jury in Waco, Texas, found seventeen-
U.S. Life Expectancy by Year of Birth U.S. Life Expectancy by Year of Birth
Average Number of Days per Year with Thunderstorms Average Number of Days per Year with Thunderstorms
5. Social contract theorists believe that the social contract is/was a historical fact. ... 5. Social contract theorists believe that the social contract is/was a historical fact. ...
The Serial Numbers for Each Day of the Year The Serial Numbers for Each Day of the Year
Video: EpiPen Animation (Part 2)

For a complete list of videos, visit our video library