Evaluation is important for measuring social media because A) It ...

[urbanoutfitters]

Evaluation is important for measuring social media because
 A) It delivers impressive results without much effort
  B) Social media measurement is still in the experimental stage
  C) It is a form of ROI measurement
  D) It allows brands to confirm or adjust KPIs
  E) It allows brands to assess the impact and value of their social media marketing programs

Question 2

Which of the following means using a foreign-language name for a brand?
 a. Transculture
  b. Transparency
  c. Transliteration
  d. Translation

[IAPPLET]

Answer to Question 1

A

Answer to Question 2

A