Author Question: If you are attempting to generalize the results of a survey given to a sample of people to all those ... (Read 70 times)

@Brianna17 · **on:** Jun 19, 2018

If you are attempting to generalize the results of a survey given to a sample of people to all those in a larger population, you might wish to make sure that all the appropriate subpopulations are proportionally represented in the sample (for example various income levels, ethnic classifications, etc.). In doing so you would be using a technique called

A) random sampling.
B) stratified sampling.
C) inverse sampling.
D) dependent sampling.

Question 2

In survey research certain types of answers are difficult to quantify, particularly when ____ questions are used.

A) closed-end
B) multiple-alternative
C) Likert scale
D) open-ended