Author Question: In the context of the channel flows concept, logistics involves a. Management of all of the flows. ... (Read 94 times)

soccerdreamer_17

  • Hero Member
  • *****
  • Posts: 552
In the context of the channel flows concept, logistics involves
 a. Management of all of the flows.
  b. Management of only the information flow.
  c. Management of none of the major flows.
  d. Management of the product flow.
  e. Management of new distribution channels.

Question 2

Which of the following is not true regarding the buying behavior of Asian countries?
 a. In most Asian countries, consumers are individualists when it comes to purchases.
  b. In most Asian countries, consumers are brand loyal.
  c. In most Asian countries, consumers are more concerned with price than with quality.
  d. In most Asian countries, shopping tends to be done in groups.



sultana.d

  • Sr. Member
  • ****
  • Posts: 320
Answer to Question 1

D

Answer to Question 2

C
Because uncertainty is strongly avoided in most Asian countries, Asians tend to have high-brand consciousness, be brand loyal, insist on quality and rely on reference groups and opinion leaders. Shopping tends to be done in groups and new products are more slowly accepted. This may be found in the Buyer Behavior Research section (6-3b).



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

ACTH levels are normally highest in the early morning (between 6 and 8 A.M.) and lowest in the evening (between 6 and 11 P.M.). Therefore, a doctor who suspects abnormal levels looks for low ACTH in the morning and high ACTH in the evening.

Did you know?

Fungal nail infections account for up to 30% of all skin infections. They affect 5% of the general population—mostly people over the age of 70.

Did you know?

The Centers for Disease Control and Prevention has released reports detailing the deaths of infants (younger than 1 year of age) who died after being given cold and cough medications. This underscores the importance of educating parents that children younger than 2 years of age should never be given over-the-counter cold and cough medications without consulting their physicians.

Did you know?

Multiple experimental evidences have confirmed that at the molecular level, cancer is caused by lesions in cellular DNA.

Did you know?

There are more nerve cells in one human brain than there are stars in the Milky Way.

For a complete list of videos, visit our video library