Author Question: All of the following are characteristics of an effective supplier survey except _____. a. the survey ... (Read 111 times)

tsand2 · **on:** Jun 29, 2018

All of the following are characteristics of an effective supplier survey except _____.
a. the survey should include the performance categories considered important to the evaluation and selection process
b. the survey process should be as objective as possible
c. it is mathematically straightforward
d. the buyer should attempt to measure every possible variable every time it is used
e. the format of the evaluation should provide some flexibility across different types of purchase requirements

Question 2

Very few strategies are available to local marketers when global markets and marketers challenge them.

Indicate whether the statement is true or false