Dell Computers allows potential consumers to customize personal ...

[mrsjacobs44]

Dell Computers allows potential consumers to customize personal computers to their desires. Dell's strategy is successful because offering bundles that more exactly meet a consumer's preference allows Dell to extract more consumer surplus.
 
  Indicate whether the statement is true or false

Question 2

If you exhibit the endowment effect as a decision maker, then you are
 
  A) consuming based on celebrity endorsements.
  B) deciding on the basis of sunk costs.
  C) buying something you can't really afford because you expect to save in the future.
  D) ignoring non-monetary opportunity costs.

[maaaaaaaaaa]

Answer to Question 1

FALSE

Answer to Question 2

D