[Answered] First movers are also product innovators. Indicate whether the statement is true or ...

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Kikoku

Hero Member
Posts: 540

on: Jun 30, 2018

First movers are also product innovators.
Indicate whether the statement is true or false

Question 2

The demonstration effect created by advertising:
a. manipulates consumer needs for trivial products.
b. creates urges among consumers to buy products previously unknown to them.
c. conveys misleading claims to the consumer.
d. none of the above

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hollysheppard095

Sr. Member
Posts: 339

Reply #1 on: Jun 30, 2018

Answer to Question 1

False

Answer to Question 2

b

Kikoku

Hero Member
Posts: 540

Reply #2 on: Jun 30, 2018

Thank you

hollysheppard095

Sr. Member
Posts: 339

Reply #3 on: Jun 30, 2018

Happy to help you

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