Author Question: When marketing makes customers better informed about all firms in the market: a. demand curves for ... (Read 66 times)

piesebel · **on:** Jun 30, 2018

When marketing makes customers better informed about all firms in the market:
a. demand curves for specific brands in the market are likely to become less elastic.
b. each firm is likely to have less market power.
c. firms are better able to foster stronger brand loyalty.
d. the market power of individual firms is strengthened.

Question 2

The unavailability of low-cost insurance contracts decreases the risks of liability for a traffic accident and increases the number of accidents.
Indicate whether the statement is true or false