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Author Question: Which of the following is a motivator, according to Herzberg? A) Relationships within the company ... (Read 47 times)

BrownTown3

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on: Jul 6, 2018
Which of the following is a motivator, according to Herzberg?
 
  A) Relationships within the company
  B) A positive working atmosphere
  C) Recognition for accomplishments
  D) Salary and benefits

Question 2

What is industry analysis? Why is it important for a new venture to complete a thorough analysis of the industry it is entering?
 
  What will be an ideal response?


Anonymous

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Reply #1 on: Jul 6, 2018
Answer to Question 1

Answer: C

Answer to Question 2

Industry analysis is business research that focuses on the potential of an industry. An industry is a group of firms producing a similar product, such as tires, fitness drinks, or electronic games. Once it is determined that a new venture is feasible in regard to the industry and market in which it will compete, a more in-depth analysis is needed to learn the ins and outs of the industry the firm plans to enter. This analysis helps a firm determine if the target market(s) it identified during its feasibility analysis are accessible and which ones represent the best point of entry for a new firm.


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