In the international razor blade market, Gillette was considered ...

[RODY.ELKHALIL]

In the international razor blade market, Gillette was considered
 
  A) to have no advantage in market timing.
  B) a first-mover.
  C) the lowest cost provider.
  D) a late mover.

Question 2

Scale of involvement is
 
  A) lowest when the firm exports its products to the foreign country.
  B) lowest when the firm has a wholly owned subsidiary in the foreign country.
  C) unrelated to the mode of entry.
  D) highest with franchising in the foreign country.

[sarahccccc]

Answer to Question 1

B

Answer to Question 2

A

[RODY.ELKHALIL]

Thanks for the timely response, appreciate it

[TheNamesImani]

Gracias!