Author Question: Managers should milk cash cows for as much as they can, limit any new investment in them, and use ... (Read 94 times)

javeds · **on:** Jul 6, 2018

Managers should milk cash cows for as much as they can, limit any new investment in them, and use the large amounts of cash generated to invest in ________ and ________.

A) dogs; stars
B) cash cows; dogs
C) stars; question marks
D) question marks; dogs

Question 2

________ should be sold off or liquidated as they have low market share and low growth potential.

A) Cash cows
B) Stars
C) Question marks
D) Dogs