Author Question: One section of Jose's company's business plan involves setting up a foreign subsidiary. This ... (Read 142 times)

jman1234

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One section of Jose's company's business plan involves setting up a foreign subsidiary. This arrangement involves ________.
 
  A) making products domestically and selling them abroad
  B) Jose's company giving the foreign subsidiary the right to use its brand name
  C) directly investing in a foreign country
  D) minimum global investment

Question 2

Licensing and franchising are similar approaches involving one organization giving another organization the right to use its brand name, technology, or product specifications in return for a lump sum payment or a fee usually based on sales.
 
  Indicate whether the statement is true or false.



isabelt_18

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Answer to Question 1

Answer: C

Answer to Question 2

Answer: TRUE



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