Author Question: In the internationalization process, most firms do not engage in ________. A) export activity B) ... (Read 45 times)

oliviahorn72

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In the internationalizatio n process, most firms do not engage in ________.
 
  A) export activity
  B) foreign marketing
  C) cross-border transactions
  D) extensive analysis and planning

Question 2

A long-term commitment, as well as a large amount of financial and human resources, are required of firms that enter foreign markets through licensing agreements.
 
  Indicate whether the statement is true or false



DHRUVSHAH

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Answer to Question 1

D

Answer to Question 2

FALSE



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