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Author Question: All of the following are types of products that are usually exceptions to what is predicted by the ... (Read 45 times)

plus1

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on: Jul 7, 2018
All of the following are types of products that are usually exceptions to what is predicted by the product life cycle theory EXCEPT ________.
 
  A) trendy clothing
  B) luxury items
  C) differentiated products
  D) consumer durables

Question 2

What term refers to the number of stages in the distribution channel?
 
  A) supply chain
  B) stage hierarchy
  C) channel length
  D) channel width
International Business ¦ Daniels, Radebaugh, Sullivan ¦ 16th Edition
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Ashley I

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Reply #1 on: Jul 7, 2018
Answer to Question 1

D

Answer to Question 2

C


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