Author Question: On a recent trip to Hong Kong, a group of tourists found several Prada bags being sold on the ... (Read 64 times)

hbsimmons88 · **on:** Jul 7, 2018

On a recent trip to Hong Kong, a group of tourists found several Prada bags being sold on the pavement. They cost only a few dollars and were clearly fake; though they bore the Prada trademark. This is an example of ________.

A) piracy
B) monopolization
C) ethnocentrism
D) nationalization

Question 2

When screening a potential market, which of the following would you advise John to do first?

A) assess the national business environment
B) select the market
C) identify basic appeal for markets
D) measure market potential