Author Question: The first step in the screening process for potential markets and sites is to ________. A) select ... (Read 73 times)

karateprodigy · **on:** Jul 7, 2018

The first step in the screening process for potential markets and sites is to ________.

A) select a favorable market or site
B) measure the market or site potential
C) identify the basic appeal of a market
D) assess the national business environment

Question 2

Locating production facilities within regional markets is popular because ________.

A) regional markets offer greater range of resources needed for production
B) it provides duty-free access to every consumer in a trade bloc
C) the marketing strategies applied at the regional market level will also be applicable at the global level
D) it simplifies political and economic activities