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Author Question: According to Hofstede's framework, organizations which have cultures that score high on ________ ... (Read 42 times)

kshipps

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on: Jul 7, 2018
According to Hofstede's framework, organizations which have cultures that score high on ________ tend to be more hierarchical, with power deriving from prestige, force, and inheritance.
 
  A) uncertainty avoidance
  B) power distance
  C) short-term orientation
  D) femininity

Question 2

________ is the process of dividing the firm's total customer base into homogeneous clusters in a way that allows management to formulate unique marketing strategies for each group.
 
  A) Brand management
  B) Customer relationship management
  C) Market segmentation
  D) Market diversification


Sophiapenny

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Reply #1 on: Jul 7, 2018
Answer to Question 1

B

Answer to Question 2

C


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