John wants his shoe store to adopt the strategy of having the lowest prices on shoes in town. John is adopting which competitive strategy?
A) focusers
B) differentiation
C) cost leadership
D) providing input to top management about industry trends
Question 2
A firm's functional strategies identify the broad activities that each ________ will do in order to help the business accomplish its strategic goals.
A) supplier
B) department
C) executive
D) employee