Author Question: Unilever decides when to centralize and when to decentralize depending on the products and the local ... (Read 92 times)

ishan · **on:** Jul 7, 2018

Unilever decides when to centralize and when to decentralize depending on the products and the local markets. This is an example of a(n) ________ company.

A) transnational
B) home-replication
C) multidomestic
D) national
E) import

Question 2

Companies following a ________ business strategy choose to operate solely in the traditional physical markets approaching business activities in a traditional manner.

A) click-only
B) high-cost leadership
C) low-cost leadership
D) click-and-flip
E) brick-and-mortar