Author Question: An essential component in the ability of GDSS to contribute to a collaborative environment is A) ... (Read 32 times)

jenna1

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An essential component in the ability of GDSS to contribute to a collaborative environment is
 
  A) allowing users to contribute simultaneously.
  B) using structured methods for evaluating ideas.
  C) identifying users informally.
  D) the guarantee of user anonymity.
  E) providing each attendee with dedicated desktop computers.

Question 2

Identify five benefits of customer relationship management systems.
 
  What will be an ideal response?



ankilker

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Answer to Question 1

D

Answer to Question 2

Benefits include: better customer service, make call centers more efficient, cross-sell products more effectively, help sales staff close deals faster, simplify marketing and sales processes, acquire new profitable customers, sell additional products and services, provide customer information for developing new products, increase product utilization, reduce sales and marketing costs, identify and retain profitable customers, optimize service delivery costs, retain high-lifetime value customers, improve customer loyalty, improve response rates to direct mail, increase product profitability, respond quickly to market opportunities.



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