Author Question: Competition is not severe in the telecommunication industry in Brazil. More than ninety percent of ... (Read 43 times)

jilianpiloj · **on:** Jul 7, 2018

Competition is not severe in the telecommunication industry in Brazil. More than ninety percent of the market is dominated by four large players. Which of the following will increase the rivalry among these four players?

A) a government regulation hindering the entry of new players
B) a significant slowdown in market growth
C) a decision by one of the dominant players to launch its products in Argentina
D) a ban on Internet telephony

Question 2

Which of the following is a CRM strategy used to earn more revenue from existing customers?

A) cross-selling
B) permission marketing
C) predictive analytics
D) foot-in-the-door technique