Author Question: ________ refers to the elimination of intermediaries between sellers and buyers. Fill in the ... (Read 120 times)

lilldybug07

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________ refers to the elimination of intermediaries between sellers and buyers.
 
  Fill in the blank(s) with correct word

Question 2

The introduction of EC has
 
  A) decreased customer loyalty because customers can more easily shop, compare, and switch to different vendors.
  B) increased customer loyalty because customers do not have time to shop around.
  C) increased the cost of acquiring and retaining customers.
  D) decreased advertising and promotion costs.



bobsmith

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Answer to Question 1

Disintermediation

Answer to Question 2

A



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