Author Question: Electronic coughing describes the attention-grabbing behavior of agencies that go out to consumer ... (Read 49 times)

Capo · **on:** Jul 7, 2018

Electronic coughing describes the attention-grabbing behavior of agencies that go out to consumer environments and boast about how great a brand or item is in order to spread the word.

Indicate whether the statement is true or false

Question 2

Which of the following is a characteristic of e-tailing?

A) Competition is local.
B) Customer relations are less stable due to anonymous contacts.
C) Price changes are expensive, but can be done at anytime.
D) Fewer resources are needed to increase customer loyalty.