If you were managing a campaign and about to veto a series of negative ads attacking your candidate's opponent, which of the following study results might make you change your mind?
a. Many voters are turned off by negative ads.
b. Negative ads are less expensive than issue ads.
c. Negative campaigning may actually activate the most partisan voters.
d. Positive ads allow a candidate to take the high road.
Question 2
Which of the following was a fundamental part of the George W. Bush administration's case for the 2003 war in Iraq?
a. Iraq attacked Israel in 2002 with SCUD missiles and was threatening to do so again.
b. Iraq had weapons of mass destruction.
c. Saddam Hussein had provided al-Qaeda with military intelligence and training.
d. Saddam Hussein had permitted Osama bin Laden to use Iraq for training terrorists.
Gettysburg Campaign, 1863
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