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Author Question: Give an example of a social measurement scale and its use. What will be an ideal ... (Read 20 times)

cherise1989

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Give an example of a social measurement scale and its use.
 
  What will be an ideal response?

Question 2

If Dr. Mottle states that a unit is mutually exclusive, what does that mean?
 
  What will be an ideal response?



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heyhey123

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Answer to Question 1

Likert measures opinions or ratings at the ordinal level. Bogardus social distance scale measures the amount of social distance separating groups. Semantic differential captures connotations that people associate with a rating. Guttman scaling evaluates the
data after a researcher collects them.

Answer to Question 2

It means that the unit fits into one and only one variable category - not across many

categories.




cherise1989

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Reply 2 on: Jul 13, 2018
Thanks for the timely response, appreciate it


helenmarkerine

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Reply 3 on: Yesterday
Excellent

 

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