Author Question: Coca-Cola crowdsourced ideas on its Facebook page, asking consumers to suggest an invention, cause, ... (Read 39 times)

segrsyd

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Coca-Cola crowdsourced ideas on its Facebook page, asking consumers to suggest an invention, cause, or social app that could spread happiness. This is an example of which goal for using online tools to interact with company stakeholders?
 A) Improving customer service
  B) Managing company reputation
  C) Increasing awareness of the product
  D) Gathering product and marketing insight
  E) Researching customer interests

Question 2

One benefit to job rotation is that:
 A) it allows employees to become very efficient in one single task.
  B) there is no downtime in employee changeover from one operation to the next.
  C) it is more efficient because employees develop specialized skills for completing their task.
  D) it allows employees to develop new skills and stay interested in their jobs.
  E) initial job training is easier.



whitcassie

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Answer to Question 1

D

Answer to Question 2

D



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