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Author Question: If you click on a link on the Palazzo Hotel's website, you can sign up for an exclusive email offer ... (Read 139 times)

ts19998

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on: Jul 14, 2018
If you click on a link on the Palazzo Hotel's website, you can sign up for an exclusive email offer to save 25 on your first stay. What online marketing tactic does this illustrate?
 A) Social-media marketing
  B) Search engine optimization
  C) Content marketing
  D) Lead generation
  E) Banner ads

Question 2

Political factors, financial constraints, time limits, and legal obstacles may influence which stage of the managerial decision-making process?
 A) Conceptualizing solutions
  B) Implementing and evaluating the solution
  C) Generating alternatives
  D) Identifying the problem or opportunity
  E) Selecting alternatives


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brbarasa

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Reply #1 on: Jul 14, 2018
Answer to Question 1

D

Answer to Question 2

A


ts19998

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Reply #2 on: Jul 14, 2018
Correct answers!


brbarasa

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Reply #3 on: Jul 14, 2018
Great! Please up vote :D


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