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Author Question: In general, consumer goods are likely to be sold using _____; industrial products are more likely to ... (Read 120 times)

tingc95

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on: Jul 14, 2018
In general, consumer goods are likely to be sold using _____; industrial products are more likely to be sold using _______.
 A) publicity; sales promotion
  B) personal selling; advertising
  C) sales promotion; publicity
  D) advertising; publicity
  E) advertising; personal selling

Question 2

A maker of video game consoles is performing a SWOT analysis and discovers that their chief competitor hasn't upgraded their console in three years, and has no plan to do so in the next three years. Luckily, the company doing the SWOT analysis has an upgraded console coming out next year. This competitive situation would be classified as a(n) _____ for the company.
 A) plan
  B) strength
  C) weakness
  D) threat
  E) opportunity


Chelseyj.hasty

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Reply #1 on: Jul 14, 2018
Answer to Question 1

E

Answer to Question 2

E


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