Sales of XYZ Corporation's digital video cameras are rising rapidly, profits are peaking, and competitors are entering the market. XYZ is able to maintain its market lead. Judging from this example, the digital video camera is in which stage of the product life cycle?
A) Introduction
B) Decline
C) Maturity
D) Growth
E) Evaluation
Question 2
When Sony Corporation of Japan purchased Columbia Pictures Entertainment, Inc, of the United States, Sony made a(n):
A) countertrade with Columbia Pictures.
B) licensing agreement in the United States.
C) direct investment in the United States.
D) joint venture with Columbia Pictures.
E) exporting agreement with the United States.
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