Author Question: The product life-cycle stage in which there is a rapid sales increase; other firms have begun to ... (Read 68 times)

jeatrice · **on:** Jul 14, 2018

The product life-cycle stage in which there is a rapid sales increase; other firms have begun to market competing products; and lower unit costs and an overall tendency toward increased profit prevail is called:
A) growth.
B) extension.
C) introduction.
D) decline.
E) maturity.

Question 2

If Procter & Gamble, a US leader in household products, and Reckitt Benckiser, a British leader in household products, form a partnership to develop and distribute a line of ecologically friendly laundry detergent, the partnership would be a(n):
A) corporation.
B) joint venture.
C) monopoly.
D) licensing agreement.
E) economic community.