Author Question: Pepsi products are available for purchase almost everywhere, including grocery stores, gas stations, ... (Read 114 times)

appyboo · **on:** Jul 14, 2018

Pepsi products are available for purchase almost everywhere, including grocery stores, gas stations, convenience stores, vending machines. Pepsi is controlling which element of the marketing mix?
A) Placement
B) Promotion
C) Price
D) Product
E) Packaging

Question 2

The Audi 5000S was investigated because of reported instances of unintended acceleration. The investigating body concluded that the acceleration was not a result of a system malfunction but was due to driver error. However, they also said that the awkward placement of the brake and accelerator pedals was the primary contributor to these driver errors. By designing this part of the 5000S in an ergonomically inefficient manner, Audi ignored which of the four basic rights of consumers?
A) The right to be informed
B) The right to choose
C) The right to safety
D) The right to be heard
E) The right to comfort