Author Question: When Fashion Fair Cosmetics offers marketing assistance to resellers that buy its products, it is ... (Read 79 times)

CQXA · **on:** Jul 14, 2018

When Fashion Fair Cosmetics offers marketing assistance to resellers that buy its products, it is engaging in what type of promotion technique?
A) Bribery.
B) Consumer sales promotion technique.
C) Consumer product promotion technique.
D) Trade sales promotion method.
E) Bait-and-switch method.

Question 2

Operations managers refer to the development of a plan for converting a product idea into an actual product as design planning.

Indicate whether the statement is true or false