Author Question: What types of public-relations tools can organizations use?[br][br][b][color=#7BCCB5]Question ... (Read 33 times)

DelorasTo · **on:** Jul 14, 2018

What types of public-relations tools can organizations use?

Question 2

When Black & Decker manufactures its wide array of tools, it is using a(n) ____ process.
A) analytical
B) qualitative
C) synthetic
D) assembly
E) conversion

ky860224 · **Reply #1 on:** Jul 14, 2018

Answer to Question 1

Publicity, communication in news-story format about an organization, its products, or both, is transmitted through a mass medium. Another tool, the news release, is usually a one-page write-up provided by an organization and provided to the media as a form of publicity. A feature article is more extensive and is usually written for inclusion in a particular publication. A captioned photograph, another tool, is a picture accompanied by a brief explanation of what is new or improved about the product.

Answer to Question 2

C