Author Question: A brand mark is the part of a brand that consists of a symbol or distinctive design. Indicate ... (Read 89 times)

lilldybug07 · **on:** Jul 14, 2018

A brand mark is the part of a brand that consists of a symbol or distinctive design.

Indicate whether the statement is true or false

Question 2

Ford Motor Company's marketing department has recently been restructured to implement a brand management strategy. This is an example of departmentalization by product.

Indicate whether the statement is true or false