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Author Question: The AMA defines marketing as The activity, set of institutions, and process for creating, ... (Read 278 times)

cdr_15

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on: Jul 14, 2018
The AMA defines marketing as The activity, set of institutions, and process for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.
 
 Indicate whether the statement is true or false

Question 2

The CEO's role at General Electric requires him to spend a great deal of time on planning. This indicates that he is a(n) ____ manager.
 A) administrative
  B) operations
  C) top
  D) middle
  E) first-line


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xoxo123

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Reply #1 on: Jul 14, 2018
Answer to Question 1

True

Answer to Question 2

C


cdr_15

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Reply #2 on: Jul 14, 2018
Thank you


xoxo123

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Reply #3 on: Jul 14, 2018
No problemo


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