Making a decision based on ease of retrieval of relevant examples from memory (e.g., the words with K in the first/third position example) is __________.
This is an informal approach that can be extremely useful in many situations, but it sometimes produces the wrong answer.
a. representativeness heuristic
b. Bayes' theorem
c. availability heuristic
d. all of the above
Question 2
The representativeness heuristic is a bias to make decisions based on __________.
a. how closely one outcome resembles the population of possible outcomes
b. whether an option is represented in the set of possible outcomes
c. how well one can represent the choice to other people
d. the degree to which a choice represents a correct answer