Author Question: Commercial cafeterias tend to popular in the South and Midwest. Indicate whether the statement is ... (Read 55 times)

123654777 · **on:** Aug 10, 2018

Commercial cafeterias tend to popular in the South and Midwest.

Indicate whether the statement is true or false

Question 2

Identify the goals of community-based marketing programs.

What will be an ideal response?

tsternbergh47 · **Reply #1 on:** Aug 10, 2018

Answer to Question 1

True

Answer to Question 2

Community-based marketing programs help an establishment create apositive image within its local market area. They help build an operation'scredibility by demonstrating good citizenship. Managers who are active intheir communities also build strong relationships with other communityleaders. These relationships then help build the operation's business.

Managers also find that community-based activities help them buildexcellent relationships with other professionals. Most important,participating in community-based activities helps generate positive publicity.It casts operations and their managers in a very positive light.