This topic contains a solution. Click here to go to the answer

Author Question: Summarize the effective use of Web sites and email in marketing. What will be an ideal ... (Read 72 times)

RRMR

  • Hero Member
  • *****
  • Posts: 557
Summarize the effective use of Web sites and email in marketing.
 
  What will be an ideal response?

Question 2

When designing a menu for a convention, the preferences of the group should be considered carefully.
 
  Indicate whether the statement is true or false



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

akudia

  • Sr. Member
  • ****
  • Posts: 347
Answer to Question 1

The effective use of Web sites in marketing calls for managers to recognizethat a Web site can combine the best features of print and video. Theinformation to be listed on an operation's site should include such items asthe operation's location, hours of operation, menu, and current promotions.Other key areas that lead to effective marketing include instructions formaking reservations or placing orders. Managers should also ensure theirsites are easily located by those using search engines to aid in theirestablishment selections.

Emails can also be used as an effective marketing tool. Areas of importancewhen using emails for marketing include recognizing that emails are publicdocuments that may be viewed by many people. Offensive language orimages should never be included in a manager's email. To be most effective,emails should be short and targeted and allow for easy opting out by thosewho no longer wish to receive them.

Answer to Question 2

True




RRMR

  • Member
  • Posts: 557
Reply 2 on: Aug 10, 2018
Great answer, keep it coming :)


dyrone

  • Member
  • Posts: 322
Reply 3 on: Yesterday
Gracias!

 

Did you know?

The first monoclonal antibodies were made exclusively from mouse cells. Some are now fully human, which means they are likely to be safer and may be more effective than older monoclonal antibodies.

Did you know?

Critical care patients are twice as likely to receive the wrong medication. Of these errors, 20% are life-threatening, and 42% require additional life-sustaining treatments.

Did you know?

The people with the highest levels of LDL are Mexican American males and non-Hispanic black females.

Did you know?

It is believed that the Incas used anesthesia. Evidence supports the theory that shamans chewed cocoa leaves and drilled holes into the heads of patients (letting evil spirits escape), spitting into the wounds they made. The mixture of cocaine, saliva, and resin numbed the site enough to allow hours of drilling.

Did you know?

Hyperthyroidism leads to an increased rate of metabolism and affects about 1% of women but only 0.1% of men. For most people, this increased metabolic rate causes the thyroid gland to become enlarged (known as a goiter).

For a complete list of videos, visit our video library