Author Question: The Motel 6 radio commercials have won numerous creative awards, but it's really not known if ... (Read 255 times)

saraeharris · **on:** Aug 11, 2018

The Motel 6 radio commercials have won numerous creative awards, but it's really not known if they've made much of an effect in terms of actual room bookings.

Indicate whether the statement is true or false

Question 2

However a radio script is structured, it must begin with:

a. An attention-grabbing opening
b. A soft lead-in
c. A female announcer, if possible
d. More than one voice