Author Question: What is the difference between a press release and a news release? What are the seven key elements ... (Read 99 times)

jeatrice

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What is the difference between a press release and a news release? What are the seven key elements for crafting an effective news release?
 
  What will be an ideal response?

Question 2

Cognitive dissonance theory allows us to operationalize our goals, objectives, strategies, and tactics.
 
  Indicate whether this statement is true or false.



Ashley I

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Answer to Question 1

A press release is a document written for distribution to the media. A news
release is a document created for the print or broadcast media with the intent of getting your
story published in written or video format. The seven key elements of an effective news release
are audience, contacts, headline, content, style, search engine optimization, and structure

Answer to Question 2

FALSE



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