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Author Question: Name and discuss four current retail strategies. Which do you think are the most effective and why? ... (Read 49 times)

dmcintosh

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Name and discuss four current retail strategies. Which do you think are the most effective and why?
 
  What will be an ideal response?

Question 2

What is the major feature of a promotional or discount store?
 
  What will be an ideal response?



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wergv

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Answer to Question 1

(4) value: proper price/value and assortment relationship, keep margins and prices low, consistent pricing policy; service: exceed customer's needs so that they enjoy shopping; in-depth stock; fashion/uniqueness: provide fashion leadership or uniqueness; non-store retailing: offer consumers convenience of shopping from home; retailing as entertainment; globalization + students own reasons for effectiveness

Answer to Question 2

price




dmcintosh

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Reply 2 on: Sep 11, 2018
Thanks for the timely response, appreciate it


raenoj

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Reply 3 on: Yesterday
Excellent

 

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