Answer to Question 1
Products found in women's accessories include belts, scarves, gloves, ties, socks, hair
items, and jewelry
Answer to Question 2
b
Zara is from Spain
11.Collectivism is not a consideration with regards to consumer behavior in China and other Asian
countries when planning assortments and advertising efforts.
a. True
b. False
b
Collectivism plays a large role in the planning assortment in China as the culture sees
conformity to the masses rather than expressing individualism.