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Author Question: The methods by which travel services are made available to customers is the: (Read 488 times)

RODY.ELKHALIL

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on: Mar 3, 2019

Question 1

A key difference between the promotional programs of national tourist offices (NTOs) and their counterparts at the state, provincial, and territorial levels (STOs) is:
◦ STOs have larger promotional budgets than NTOs.
◦ STO promotional programs are funded mainly through room taxes.
◦ STOs do not get involved in travel trade marketing.
◦ STOs focus more on domestic travelers than international.
◦ NTOs have fewer overseas offices than STOs.

Question 2

The methods by which travel services are made available to customers is the:
◦ terms-of-sale mix.
◦ promotion mix.
◦ marketing mix.
◦ product and service mix.
◦ distribution mix.
Tourism: Concepts and Practices ¦ Walker, Walker ¦ 1st Edition
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Marked as best answer by RODY.ELKHALIL on Mar 3, 2019

Silverbeard98

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Reply #1 on: Mar 3, 2019
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RODY.ELKHALIL

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Reply #2 on: Mar 3, 2019
Thank you!


Silverbeard98

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Reply #3 on: Mar 3, 2019
Always glad to help...


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