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Author Question: Which of the following most accurately reflects the current thinking about the use of subliminal ... (Read 82 times)

nmorano1

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on: Jun 4, 2019

Question 1

When Coca-Cola embeds sexual images in their advertising, they are using ________.
◦ threshold marketing
◦ sensory marketing
◦ attention marketing
◦ subliminal perception

Question 2

Which of the following most accurately reflects the current thinking about the use of subliminal perception in marketing promotion and advertising?
◦ Subliminal messages are below the threshold of perception, so they cannot be utilized in marketing.
◦ There is some evidence that subliminal perception can have limited effects, but the effects are not specific enough to make subliminal messages effective in advertising.
◦ It comes down to a matter of attention. If a viewer will pay enough attention to a subliminal message, then it can have specific effects.
◦ Subliminal ads can be effective, but customers do not like them; therefore marketers avoid them.
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Marked as best answer by nmorano1 on Jun 4, 2019

coreycathey

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Reply #1 on: Jun 4, 2019
Lorsum iprem. Lorsus sur ipci. Lorsem sur iprem. Lorsum sur ipdi, lorsem sur ipci. Lorsum sur iprium, valum sur ipci et, vala sur ipci. Lorsem sur ipci, lorsa sur iprem. Valus sur ipdi. Lorsus sur iprium nunc, valem sur iprium. Valem sur ipdi. Lorsa sur iprium. Lorsum sur iprium. Valem sur ipdi. Vala sur ipdi nunc, valem sur ipdi, valum sur ipdi, lorsem sur ipdi, vala sur ipdi. Valem sur iprem nunc, lorsa sur iprium. Valum sur ipdi et, lorsus sur ipci. Valem sur iprem. Valem sur ipci. Lorsa sur iprium. Lorsem sur ipci, valus sur iprem. Lorsem sur iprem nunc, valus sur iprium.
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nmorano1

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Reply 2 on: Jun 4, 2019
YES! Correct, THANKS for helping me on my review

amandalm

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Reply 3 on: Yesterday
Excellent

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