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formula1

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Question 1

One element in the muliattribute attitude model is ________.
◦ object-attribute linkage
◦ beliefs
◦ evaluations
◦ salient beliefs

Question 2

Some theorists have proposed a model that focuses on studying consumer goals as a way to explore attitude formation. According to this model, what consumers believe they have to do to attain their goals would also be part of any evaluation of attitudes. Which of the following theories would be most closely linked to the statements above?
◦ theory of direct response
◦ theory of trying
◦ rejection theory
◦ theory of reasoned action


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Marked as best answer by formula1 on Jun 4, 2019

ryrychapman11

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formula1

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Reply 2 on: Jun 4, 2019
Excellent


xthemafja

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

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