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Author Question: ________ are generally more involved in a product category and actively search for information. (Read 204 times)

DelorasTo

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on: Jun 4, 2019

Question 1

Anna and David both have the same college degree, belong to the same social class, and attend the same church. This situation illustrates ________.
◦ homophily
◦ positive reinforcement
◦ influence network
◦ referent power

Question 2

________ are generally more involved in a product category and actively search for information.
◦ Innovators
◦ Market mavens
◦ Opinion seekers
◦ Reference groups
Consumer Behavior: Buying, Having, and Being ¦ Solomon ¦ 12th Edition
Buy Test-Bank


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Marked as best answer by DelorasTo on Jun 4, 2019

mfedorka

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Reply #1 on: Jun 4, 2019
Lorsum iprem. Lorsus sur ipci. Lorsem sur iprem. Lorsum sur ipdi, lorsem sur ipci. Lorsum sur iprium, valum sur ipci et, vala sur ipci. Lorsem sur ipci, lorsa sur iprem. Valus sur ipdi. Lorsus sur iprium nunc, valem sur iprium. Valem sur ipdi. Lorsa sur iprium. Lorsum sur iprium. Valem sur ipdi. Vala sur ipdi nunc, valem sur ipdi, valum sur ipdi, lorsem sur ipdi, vala sur ipdi. Valem sur iprem nunc, lorsa sur iprium. Valum sur ipdi et, lorsus sur ipci. Valem sur iprem. Valem sur ipci. Lorsa sur iprium. Lorsem sur ipci, valus sur iprem. Lorsem sur iprem nunc, valus sur iprium.
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DelorasTo

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Reply #2 on: Jun 4, 2019
Excellent


mfedorka

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Reply #3 on: Jun 4, 2019
Great! Please up vote :D


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