Author Question: Which of the following illustrates the use of information systems to achieve product differentiation? (Read 255 times)

Jramos095 · **on:** Jun 19, 2019

Which of the following illustrates the use of information systems to achieve product differentiation?
◦ A hot tub dealer's use of information systems to determine which models and options its customers are most likely to buy
◦ A shoe manufacturer's use of information systems in selling custom, made-to-order shoes directly to customers
◦ A PC manufacturer's use of information systems to facilitate direct access from suppliers to production schedules
◦ A grocery store chain's use of information systems to produce products and services at a lower price than competitors
◦ A hotel chain's use of information systems to analyze detailed data on guests to determine each guest's profitability

AaaA · **Reply #1 on:** Jun 19, 2019

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