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Author Question: Saab markets two luxury car models, both prized by drivers for their "quirkiness." About 30% of ... (Read 53 times)

ETearle

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Saab markets two luxury car models, both prized by drivers for their "quirkiness." About 30% of Saab's sales come from the USA, with most of the rest from Western Europe. Which strategy does Saab appear to be using?
◦ country diversification/market segment concentration
◦ country concentration/market segment diversification
◦ country diversification/market segment diversification
◦ country concentration/market segment concentration
◦ none of the above


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Marked as best answer by ETearle on Dec 2, 2019

Bsand8

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ETearle

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Reply 2 on: Dec 2, 2019
Excellent


JaynaD87

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

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